Designing for the Mind

Designing for the Mind is a wonderful article on Design Informer that focuses on the overlap of science and graphic design. The article has many insights and is well designed.

This is a great way to look at design. Design is not something that exists in a vacuum, it is only a small part of a large world interacting and overlapping with other fields in various interesting ways.

The article is also a good case for why good design matters and how it can have real results when implemented properly.

Design is powerful because of the way our brain processes visuals. We might think of vision working by our eyes pulling in images and projecting them in the back of our mind. If this were the case then there would no be design or art.

The article goes on to break down some of the basic aesthetic principles, how they work inside the human mind, and how designers can use this knowledge to their benefit.

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